Your weekly marketing direction, built from your Shopify data.
Stop checking 6 dashboards to understand one week. Arlo reads your Shopify data and sends you one clear report with what to do next.
Free for 14 days. Then $47/month.
Only one thing changed.
What founders say about Arlo
“I have been using Arlo for about a month now. Installation could not have been easier and the UI is really well laid out. The weekly reports cover a solid range of topics, diving deeper than I expected. Next steps are clear and prioritized based on level of effort and impact to the business, making them easy to action. Overall, this is a great tool!”
Rachel Kaplan Grossman
CEO, H-PROOF
“Easy set up and use. I love how customizable it is!”
Rowena Scherer
Founder, eat2explore

“Really user friendly. I love the weekly insights. Has saved me a ton of time.”
Lindsay Wynn
Founder, Momotaro Apotheca

Inside Your Report
One report. Five minutes. Total clarity.
What happened this week. And what it actually means.
Read it or listen to it. Either way, it takes less time than your morning coffee.
Only one thing changed.
Every week, a clear list of what to do. Ranked.
Prioritized by urgency and dollar impact. Each one tells you what to fix, what to stop, and what it's worth.
Your wins this week, and why they matter.
Arlo spots what's working so you know what to protect, not just what to fix.
Up and running in 3 minutes.
No onboarding calls. No setup docs. No dashboards to configure.
Install Arlo
Install the app directly from the Shopify App Store. Takes about 30 seconds.
Connect Your Store
Arlo syncs with your Shopify data automatically. Nothing to configure, nothing to map.
Get Your First Report
Your first 20 Minute CMO report lands within minutes. What changed, why it matters, what to do next.
Early access pricing. Limited to 100 stores.
Arlo Founder
Your weekly strategic marketing report, built from your Shopify data.
Built for founders who'd rather run their store than run reports.
Arlo is an AI marketing analyst for Shopify stores, built for founder-led DTC brands. It reads your store's sales, traffic, customer, and product data and writes the 20 Minute CMO: a weekly report on what changed, why it matters, and what to do next, ranked by urgency and dollar impact. It's $47/month after a 14-day free trial.
"I don't have time to analyze anything."
That's the point. One report a week, read in about 20 minutes, is the entire workflow. If you can read an email, you can use Arlo. There's no dashboard to babysit.
"Why weekly instead of real-time?"
Daily numbers are mostly noise. A week is the shortest window where a real trend separates from a random swing. You can trust what you're seeing and still act before a problem gets expensive.
"What does $47 actually replace?"
A part-time analyst costs thousands a month, and an agency retainer costs more. Arlo reads every number in your store each week and hands you the priorities in plain English. There's no contract, and you can cancel whenever you want.
Common Questions
What exactly is the 20 Minute CMO?
It's a weekly strategic marketing report generated from your Shopify store data. It tells you what changed in your business this week, why it matters, and what to do about it. No dashboards to learn. No data to interpret yourself. Just a clear, opinionated breakdown you can read in about 20 minutes.
How is this different from Shopify's built-in analytics?
Shopify gives you data. Arlo gives you meaning. Instead of charts and numbers you have to piece together yourself, you get a written report that connects the dots, highlights what's working, flags what's not, and tells you what to prioritize next.
I'm not a marketing person. Will I actually understand this?
That's exactly who this is for. Arlo is built for founders who make great products but don't have a marketing background. Everything is written in plain language with context, not jargon and acronyms.
What data does Arlo use?
Arlo connects directly to your Shopify store and analyzes your sales, traffic, customer, and product data to generate your weekly report.
Do I need to set anything up after I install it?
Connect your Shopify store and you're good. Arlo handles the analysis. Your first report is generated automatically.
How often do I get a report?
Once a week. Enough to stay on top of your business without creating another thing to check every day.
Can't I just use ChatGPT for this?
You could paste numbers into ChatGPT and try to get insights. But Arlo is plugged directly into your store, tracks changes over time, and is purpose-built to give you strategic marketing guidance, not generic AI responses. The difference is context and consistency.
What kind of Shopify stores is this best for?
Founder-led DTC brands that are actively trying to grow revenue. If you're past the "just launched" phase and want to make smarter marketing decisions without hiring an agency or becoming a full-time analyst, Arlo is built for you.
Is my store data safe?
Yes. Arlo only accesses the Shopify data it needs to generate your report. We don't sell your data or share it with third parties.
How much does it cost?
$47/month. No contracts, cancel anytime.